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The Pacific

Supporting better governance in the Pacific region by contributing to the development of a diverse, independent and professional Pacific media system.

The Pacific Media Assistance Scheme (PACMAS)

The Pacific Media Assistance Scheme (PACMAS) is a 10-year project running from 2008 to 2018, supporting better governance in the Pacific region by contributing to the development of a diverse, independent and professional Pacific media system. The development of this participatory media system helps to inform people of the Pacific and give them a voice in public life at a local, national and regional level.

The PACMAS program takes a ‘system-wide approach’ to media strengthening that addresses the broader role of communication, information and media in improving governance and development.

Who is involved

The PACMAS team

The program is funded by the Australian Government's aid program. Phase Two of the program, running from November 2011 to June 2015,  is managed by ABC International Development, and will form partnerships with a number of Pacific media organisations.

The Pacific Media Assistance Scheme involves the Pacific countries of Cook Islands, Federated States of Micronesia, Fiji, Kiribati, Nauru, Niue, Palau, Papua New Guinea, Republic of Marshall Islands, Samoa, Solomon Islands, Tonga, Tuvalu and Vanuatu.

This initiative is working with media in these countries to strengthen the financial viability of public broadcasters, develop content and exchanges and develop access to technical coordination and distribution.

Project activities

  • PACMAS TVET Impact Briefing

    Research

    The PACMAS TVET (Technical and Vocational Education and Training) Journalism Initiative works closely with TVET journalism courses offered in five Pacific countries. This Impact Assessment briefing summarises the impact of the initiative on the TVET trainers. The Impact Assessment is based on qualitative research administered with the TVET... Read more

  • PACMAS Media Strengthening Impact Briefing

    Research

    The Pacific Media Assistance Scheme (PACMAS) has undertaken a media strengthening activity aimed at building the capacity of media and communication professionals to fulfil their roles.

  • Strategic Communication and Engagement Initiative

    Activity

    PACMAS and the Pacific Leadership Program (PLP) recently hosted a Strategic Communication and Media Initiative, which aimed to optimise active communication and engagement with the media among political leaders and senior bureaucrats in the Pacific.

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